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Message from the Executive Chairman and Managing Director
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A Message from the Executive Chairman and Managing Director
Exciting New Beginnings in 2017 and Beyond



How would you describe 2016?

We saw robust demand in Asia in the passenger car segments. The situation varied in Europe and emerging market with a sharp contraction in North America. The motorcycle tire and bias tire markets continued to trend upwards despite volatile situation.


How did Giti perform in this mixed environment?

One of our priorities for 2016 was to step up the pace of growth, which we did by increasing our operating profit by more than 11% compare to the previous year despite volatile and mixed environment. Thanks to our dedicated efforts in recent years to become more competitive and responsive in every market, to serve our customers more effectively.


What are your priorities for the future?

We are in the midst of a digital revolution that offers a powerful lever for transforming our business and driving faster growth. Rather than resisting, we want to proactively embrace them by stepping up our efforts in four main areas:

1. Improving the quality of our customer service
2. Simplifying our operation procedures
3. Empowering our team and
4. Digitalizing every aspect of our business.


How do you see the role of business in relation to
sustainable development?


Giti never forgets to pay attention to environment and implements sustainable development strategy during the course of development. More than 13,000 trees have been planted in the factories. Moreover, about 30,000 saplings in 199 species have been cultivated. In 2016, Giti has made remarkable achievements in reducing water consumption, emissions, waste generation and recycling of materials, and more.

What is the outlook for 2017 and beyond?

The market trends observed in 2016 are likely to remain operative in 2017. As a result, we expect to see growth in sales volumes at least in line with global markets.





Balanced and Sustainable Growth for a Bright Future Ahead



Our customer service is our focus, as a result of Giti has been making unremitting endeavors in providing impeccable customer services. Meanwhile, we have expanded our priority and franchise distribution network to better understand our customers' buying experience and to improve the overall customer satisfaction by meeting their demands in a timelier manner. We believe that all these moves promise us a brighter prospect in the future.

Giti works actively with a number of stakeholders. We have joined and actively participated in various international organizations such as the Conservation International, the Singapore Science Center, the International Chamber of Commerce and the Business and Sustainable Development Commission. In addition, we value our partnership with educational institutions including MIT, Tsinghua University, Fudan University, Columbia University, Harvard University, University of Chicago, Yale University, Bandung Institute of Technology, Jakarta Paramadina University, Bali Udayana University, Southern Methodist University, and others.

Giti has established a foundation on the basis of multi-party cooperation and diversity. Furthermore, we have co-chaired the United Nations Global Initiative for Sustainable Development Solutions Network in Southeast Asia with Indonesian institutions of higher education.

There are some specific cases about how Giti Tire is engaged in sustainable development. First of all, in the process of developing and producing products, we do our best to follow the green principle. Giti Tire is committed to energy-saving technology and product development. During the production of tires, Giti Tire makes efforts to reduce emissions and environmental impact caused by the waste gas and waste water, which is also the embodiment of the principle of sustainable development. Furthermore, Giti takes part in the annual Pikes Peak International Hill Climb and provides tire products for those electric racing cars, making it a leader in innovative tire technology with reduced emissions.

The market trend of 2016 is expected to maintain in 2017. Thus, we hope the growth of sales will correspond with the pace of international market. We will continue to expand our scale, reduce the environmental footprint of our production facilities and further improve employee engagement, working conditions and professional growth of our staff.





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